The Jewish Women Entrepreneurs & Leaders Podcast

Collaboration Over Competition: How a Global Meetup Sparked a Strategic Partnership

Nathalie Garson Season 2 Episode 14

In this episode of The Jewish Women Entrepreneurs and Leaders Podcast, we welcome Sonja Woolff, a Brand Consultant & Strategist and co-host of The Hotline Podcast, and Rachel Honeyman, Founder & CEO of honeybebold, a branding and web design agency for mission-driven female entrepreneurs.

Sonja, based in South Africa, and Rachel, from New York, met through a global networking meetup and quickly discovered their shared vision for branding and female entrepreneurship. Instead of seeing each other as competitors, they embraced collaboration over competition, forming a strategic partnership that led to the co-creation of a brand workshop.

Together, they discuss:

  • The power of networking and how meaningful business relationships are built beyond the first introduction.
  • Why setting up virtual coffee chats and creating space for collaboration leads to new opportunities.
  • How female entrepreneurs can shift from a scarcity mindset to one of partnership and abundance.
  • The importance of brand strategy, identifying unique value, and aligning business with personal strengths.

Here is more on our Guests: 

- Sonja Woolff is a Brand Consultant & Strategist who started HER agency with the mission is to make brands more human and the co-host of the Hotline Podcast 

- Rachel Honeyman is the Founder & CEO of honeybebold which is a branding and web design agency focused on building bold and impactful brands and websites for mission-driven female entrepreneurs 

What will we talk about? 

Sonja who is from South Africa & Rachel who is from New York, both met in one of our Global Meetup, connected and decided to become strategic partners and to put their expertise together. In this episode, we will talk about the behind the scene of this partnership, and we will discover the challenges and rewards of choosing collaboration over competition